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Office Monsters or Culture Crusaders?

If you want employees to return to the office are you framing the ask properly? CNBC has been calling Wall Street CEOs Office Monsters. What if they referred to them as Culture Crusaders instead and focused on the positives? Would that change the dialogue?

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GAME ON! HOW TO CREATE A WINNING CORPORATE CULTURE VIA PING PONG

I have worked for three companies in my career that had Ping-Pong (Table Tennis) tables in the offices.  The Motley Fool,Time Warner Cable’s Road Runner operation and Doosan Infracore International.  The existence of a Ping-Pong table in each of those environments was very telling about the type of culture that each company wanted to foster.

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HIRING FREEZE: TWO WORDS THAT CAN CAUSE IRREPARABLE DAMAGE TO AN ORGANIZATION

As a former leader that I worked with always said using the military term, you want “Fewer soldiers, better fed”.  A headcount freeze is an opportunity to increase hiring not freeze it.  The problem is that too many organizations mix up the intent versus the impact.  It is important to be very clear on the goal.  If the goal is to freeze employee expenses (salaries and benefits) at their current level, then a headcount freeze can achieve the same result as a hiring freeze, but in a much more effective manner. 

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BUSINESS IS GOOD, WHY ARE MY BEST EMPLOYEES LEAVING?

One of the biggest issues facing many our Groove Management’s clients is employee retention.  Turnover is up across the board.  Voluntary attrition rates continue to climb because the job market has heated up.  Employees are recognizing that there are a lot more opportunities in the marketplace than have existed during the past eight years.  With the aid of LinkedIn and other socialrecruiting tools, recruiters are doing a better job of identifying passive job seekers.  The end result is that companies are struggling to hold onto their top talent.

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CAROLINA PANTHERS PERSEVERANCE TEACHES A GREAT LESSON

Similar to starting a new job or a new school, the Panthers entered the 2014 season feeling good about themselves.  They had completed a winning season the year before despite being eliminated in the first playoff game.  This season got off to a decent start with a 2-0 record.  The fans were on board and everyone had high hopes.  Then the Panthers hit a wall.  It was as if someone had cast a spell over them.  They won only one of their next nine games; well they did have a tie in there.  Entering December with a record of 3-8-1, the fans and everyone else had counted them out.  Maybe next year they would get their act together. 

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ONSIES, BOTTLED WATER AND COOKIES ARE A RECIPE FOR EMPLOYMENT BRANDING SUCCESS

A few employment branding ideas,  each one serves the purpose of building a stronger employment brand.  The products connect your employees to your brand in a unique and fun way.  Even more importantly they connect your employees family to your company and your brand.

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